Tallpopie 5 About Us 5 Paul Heard



Paul is a Novocastrian, educated at St Joseph’s College and qualified in Economics and Marketing at Newcastle University. His career foundations were set in London and New York at United Business Media across their global advertising accounts including British American Tobacco and Flybmi. Upon returning home, he led the Asia Pacific strategic marketing and partnerships division for CPA Australia, responsible for new market growth in China, Hong Kong, Malaysia, Vietnam and Singapore. 

Paul founded Heard in 2011, successfully establishing the business as a property marketing and FMCG leader. Clients including GE, Saudi Arabia Company FAL Holdings, Australian Government, NSW Government, GPT, Defence Housing, Poly Global and Mirvac. Recognised by the AFR/BRW as a Fast Starter 100 and Fast 100 company, and consistently winning Asia Pacific and Sydney design awards.

Paul founded Tallpopie in 2020 and has co-led its fast growth as an innovator in the property sales and marketing industry. As a licensed real estate agent Paul works day to day with clients including Poly Global, Deicorp, Ecospective, Mayrin, Sunglow and others to drive exceptional sales results.